The Biggest “Icks” in Online Coaching (And What to Do Instead)
In this episode, I dive into the icky side of online coaching that rarely gets discussed openly. Have you ever noticed those flashy “100k in two months” claims, pushy sales tactics, or the overuse of “energetic alignment” as a catch-all excuse—and wondered if there’s a better way?
I get real about my own experiences with these trends and share why they don’t work for building a genuine, heart-centered coaching business. I’ll walk you through:
✨ Why unrealistic money wins often hide the full picture and set unfair expectations
✨ How high-pressure sales tactics create a toxic, manipulative environment
✨ The balance between trusting your intuition and relying on data-driven strategies
✨ Practical, ethical marketing tips for fostering real, lasting relationships with clients
If you’ve ever felt uneasy about the icky marketing trends in the coaching space, this episode is for you. It’s all about trusting your instincts, being transparent, and building a business that feels good from the inside out.
💛 If this resonated with you, share this episode with a friend who might need to hear it! And if you’re curious about joining the next round of Vibrant Visibility, applications are open now. Fill one out and see what clarity it brings you! You can apply here.
________________________________
Apply for my 6-month somatic group coaching program, Vibrant Visibility - https://alignwellco.com/vibrant-visibility
Watch this episode on YouTube - https://youtube.com/playlist?list=PLan3dUEh5Ns7vYCupaxek46ZfV_8J8znU&si=co-lgRLBwQD2y41S
Read the Blog - https://www.alignwellco.com/blog
Follow me on social media, visit my website, learn about my programs, and schedule a free Clarity Call with me! - https://beacons.ai/nursecoachshawne
Systematize your coaching business & join my membership space - https://alignwellco.com/membership
Join the FREE Visibility & Tech Support for Coaches Community - https://alignwellco.com/community